Crescendo Bio is a pharmaceutical company that wanted to build an app targeting the needs of people with Rheumatoid Arthritis. This app helps patients track their symptoms and better communicate with their doctors and is available in the iTunes Store for free. Research began with interviewing patients and trying to understand any physical limitations they might have with a mobile device. To minimize pain, gestures had to be kept to a minimum, without using pinch or drag and drop interactions. Features and content were designed to prioritize the daily experience of people living with RA. Given that no one really wants to spend their time tracking data on their disease process, the visual design needed to be fun and upbeat with a touch of personality and humor. MyRA was a recipient of the Metropolis Magazine Next Generation Award in 2013 and was featured in the iTunes app store several times.
user research / UX-UI / visual design / illustration / branding
Medication user flows